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Auto Atomica
Editorial, Print The golden age of American automobiles captivated millions with atomic era styling cues, space age materials, and a growing list of luxury options. -
One Hit Wonder
Print, Typography Lyric typography posters are the result of a blended relationship of color, typography, and pattern. -
SF Goodwill Event Badging
Branding, Identity, Logo A series of badges developed to brand SF Goodwill community events. -
Follow Your Heart
Art Direction, Print The central message of Fascinations' Valentine's Day marketing efforts was the call for consumers to follow their hearts when considering the perfect romantic gift. -
Anatomy of a Photoshoot
Art Direction, Editorial An old and wretched bookmark -
Studio Lighting Playbooks
Art Direction, Editorial Happily, much of my time at Snapfactory was spent in the studio, styling and assisting on set. In that time my appreciation for shaping light and achieving a spectacular shot grew with each new project. -
SF Goodwill Denim Days
Art Direction, Design, Mobile, Print, Typography, Web The amazing bring-back bag with all you ever need inside -
Mark Wallace Photography Tour
Art Direction, Identity, Logo An interesting logo going back to the roots -
Studio Lighting Essentials
Art Direction, Logo, Web Making the transition from physical media to digital delivery of Studio Lighting Essentials was an opportunity to freshen the DVD's titling and expand the franchise online. -
Bullseye Bargains
Art Direction, Design, Mobile, Print, Web The Bulls Eye Bargain campaign for SF Goodwill was designed to drive traffic to stores by highlighting an assortment "new goods" from a well known discount retailer. -
Snapfactory Publishing
Branding, Identity The color, typography, and the circular theme of the Snapfactory logo served as the inspiration for elements used in the Snapfactory Publishing identity. -
Fascinations Brand Identity
Branding, Identity, Logo Though the tagline has been updated since, the Fascinations logo and associated branding guidelines have seen the specialty retailer through several expansions and a myriad of new marketing opportunities.